Comments on: Are British software companies a bit too shy? http://andyonenterprisesoftware.com/2006/11/are-british-software-companies-a-bit-too-shy/ Andy Hayler, noted industry expert and founder of Kalido, gives his view on developments in the enterprise software market. Issues covered include data warehousing, master data management, business intelligence and corporate performance management. Fri, 25 Jul 2008 15:49:28 +0000 http://wordpress.org/?v=2.0.3 by: Robert Wilkins http://andyonenterprisesoftware.com/2006/11/are-british-software-companies-a-bit-too-shy/#comment-1125 Sun, 26 Nov 2006 00:36:58 +0000 http://andyonenterprisesoftware.com/2006/11/are-british-software-companies-a-bit-too-shy/#comment-1125 Yeah, I got the same problem. I got a terrific new statistical programming language, it's a substantial improvement on older stuff ( such as the SAS programming language) but getting people to pay attention is quite difficult, if they think you are just some guy on the street without the right connections, then you aren't worth their time. That's kind of sad. But that's human nature. Robert Yeah,

I got the same problem. I got a terrific new statistical programming language, it’s a substantial improvement on older stuff ( such as the SAS programming language) but getting people to pay attention is quite difficult, if they think you are just some guy on the street without the right connections, then you aren’t worth their time.

That’s kind of sad. But that’s human nature.

Robert

]]> by: Andy Hayler http://andyonenterprisesoftware.com/2006/11/are-british-software-companies-a-bit-too-shy/#comment-1080 Wed, 22 Nov 2006 12:55:44 +0000 http://andyonenterprisesoftware.com/2006/11/are-british-software-companies-a-bit-too-shy/#comment-1080 Perhaps an ideal company would have European software engineering combined with AMerican marketing. Your comment on Kalido marketing is entirely fair. I recall that it was extremely hard to recruit anyone in the UK with decent product marketing experience. I don't think this has really changed. In Silicon Valley you can throw a stick and be fairly sure to hit a product marketer, but in the UK they are a rare breed. Perhaps an ideal company would have European software engineering combined with AMerican marketing.

Your comment on Kalido marketing is entirely fair. I recall that it was extremely hard to recruit anyone in the UK with decent product marketing experience. I don’t think this has really changed. In Silicon Valley you can throw a stick and be fairly sure to hit a product marketer, but in the UK they are a rare breed.

]]> by: Andy Bitterer http://andyonenterprisesoftware.com/2006/11/are-british-software-companies-a-bit-too-shy/#comment-1079 Wed, 22 Nov 2006 10:43:00 +0000 http://andyonenterprisesoftware.com/2006/11/are-british-software-companies-a-bit-too-shy/#comment-1079 Agree with all your points. I get lots of briefing requests from companies that may (or may not.. sometimes I never find out) have decent technology, but it takes them an hour to explain what it does. Or vice versa, all the right buzzwords in the marketing message, but all vaporware, no customers, nothing to show. BTW, I remember the early days of Kalido. You guys had a similar problem explaining what exactly you did, because it just didn't easily fit into any of the common boxes. "Is Kalido a data warehouse?" "Yes, no, maybe.. " :-) Agree with all your points. I get lots of briefing requests from companies that may (or may not.. sometimes I never find out) have decent technology, but it takes them an hour to explain what it does. Or vice versa, all the right buzzwords in the marketing message, but all vaporware, no customers, nothing to show.

BTW, I remember the early days of Kalido. You guys had a similar problem explaining what exactly you did, because it just didn’t easily fit into any of the common boxes. “Is Kalido a data warehouse?” “Yes, no, maybe.. ” :-)

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